As a consumer, you expect to buy cleaning products that are effective and can maintain a shelf life so they are available when you need them. Consumers also want to be confident that the products they use in their homes are safe and sustainable.

Preservatives play a critical role in making sure household products are both safe and effective. Preservatives are added to products, such as hard surface cleaners, dish soap, paints, laundry products, and air fresheners, to prevent spoilage and reduce product waste.

It can be challenging to make sense of the information about the ingredients that make up these products. The Healthy Starts at Home Preservation campaign will provide factual, balanced and science-based information from scientific experts about preservatives in household products, empowering consumers to make decisions about these ingredients and feel confident in the products they use to keep their families and homes safe.